Yesterday’s radio is at this time’s playlist. Spotify playlists have turn out to be a predominant type of music listening. From fan playlist swaps to algorithm-driven discovery, playlists are an important facet of music listening conduct in 2025.
Should you’re trying to get your music on Spotify playlists, this information is for you.
What’s a Spotify playlist?
A Spotify playlist is a set of songs organized by style, temper, artist, or different standards for private, collaborative, editorial, or algorithmic functions. Playlists are a categorization and social instrument for Spotify. They assist place artists inside genres and scenes whereas enabling followers to attach organically by swapping favourite tracks.
Playlists have turn out to be an integral a part of music releases and advertising:
- 30 p.c of all performs on Spotify in 2020 had been generated from editorial playlists
- Over 150,000 artists had been playlisted between 2020 and 2021
- The entire variety of Spotify playlists topped 8 billion in 2025, cementing playlists as a predominant type of music consumption
Understanding leverage various kinds of playlists can assist you enhance your streams and construct a neighborhood on Spotify. On this information, we’ll assessment playlist varieties, present you get your music on the market, and discover the advantages of every.
Why do Spotify Playlists matter?
Playlists are essential for influencing music discovery, boosting your fan engagement, and growing your artist visibility. The advantages embody:
- Publicity: Place your songs within the queue for all of the followers of a playlist to find.
- Fan engagement: There’s no simpler approach to introduce your music to a brand new fan than by assimilating with their favourite artists.
- Income: Earn a better royalty payout by boosting your streams.
- Viewers insights: Increase your viewers pattern to realize insights by the Spotify for Artists dashboard.
- Inspiration: Sharing playlists with unknown artists can flip you onto new sounds.
What are the forms of Spotify playlists?
Utilizing quite a lot of Spotify playlists can assist you maximize your attain and achieve new followers.
Editorial playlists
Spotify has an inner group of music consultants who handpick music for editorial playlists based mostly on music traits and artist suitability. Editorial playlists have as much as thousands and thousands of followers and, because of this, are probably the most troublesome to look on. You possibly can pitch Spotify’s editorial group to be featured on a playlist for any upcoming launch with a minimum of 7 days discover.
Algatorial or Private Playlists
“Algatorial” customized playlists are a mix of editorial and algorithmic programmed listening. These playlists take from a big pool of handpicked songs after which the Spotify algorithm personalizes them to a listener’s tastes. You possibly can maximize your possibilities of being positioned on these playlists by growing your visibility and engagement on Spotify. Encourage your followers to playlist and share your music, construct out your Spotify for Artist profile in each approach doable, and pitch editors for editorial playlist placement.
Algorithmic playlists
Purely algorithmic playlists resembling “Discovery Weekly” or “Launch Radar” are algorithmically compiled based mostly on artists you comply with and would possibly like. You possibly can guarantee your music seems in your followers’ customized playlists by having them comply with you on Spotify.
Artist playlists
Artist Playlists are playlists you choose to characteristic in your Official Spotify Artist web page. Create a Spotify playlist by your private account (or discover another person’s playlist you want!) and choose it as an Artist Decide playlist in your Spotify for Artist dashboard!
Professional Tip: You should utilize artist playlists to coach the algorithm in your music. Compile a playlist of your finest tunes together with some comparable artists you want and choose that playlist as your Artist Playlist. The algorithm will be aware of the artists you assimilate together with your music.
Curator playlists
Curator playlists are made by unbiased Spotify consumer accounts. These playlists will be an effective way to realize publicity and lots of settle for pitches, however take each precaution to keep away from faux playlists and use trusted sources. A very good rule of thumb: by no means pay for performs. Normally that’s a pink flag.
How do I get my music on Spotify Editorial playlists?
Should you’re trying to get your music on official Spotify playlists resembling Editorials or Launch Radar, you’ll must create a Spotify for Artists account. You possibly can pitch the Spotify group by your artist dashboard on any upcoming launch, offered a minimum of 7 days advance discover. Then comply with the steps under to maximise your possibilities of being accepted.
Optimize your profile
Spotify editors wish to see you’re taking your profile significantly. Observe finest practices for Spotify by importing a picture, a banner, a bio, canvas paintings, an artist decide, and encourage your followers to comply with your profile.
Inform a narrative about your track (Elevator pitch)
Inform the Spotify group about the way you wrote the track and the experiences, moods, and concepts you’re attempting to seize. By bringing your track to life, you’re capable of present worthwhile context that may assist an editor resolve what playlist would possibly match.
Create a advertising plan
Spotify additionally desires to understand how you’re planning to advertise your track. Touring? Press protection? Commercials? Editorial playlists spots are extremely aggressive; you’ll must display to Spotify the way you’ll harness the momentum of a playlist characteristic.
Construct a neighborhood exterior of Spotify
Your socials and neighborhood matter too — particularly with regards to creating buzz. Editors will be aware of how engaged your followers are on socials in addition to your mentions within the press and social platforms. Artists positioned on editorials tour often and have developed a community-led narrative for themselves that’s amplified throughout channels.
Leverage different playlist placements
Unbiased curator playlists are additionally an efficient approach of boosting your month-to-month listeners and rising recognition. Should you’re getting playlist placements for different tracks, it demonstrates your music is playlist-friendly and appeals to new listeners.
Conclusion
A Spotify playlist placement might really feel like an instantaneous win, but it surely stems from regular and constant progress. Whether or not you’re aiming for an editorial slot or constructing buzz by curator and algorithmic placements, your method ought to mix nice music with a compelling story and constant viewers engagement.
